Forward Together

Vision, Mission, Values

Mission and VisionVision statements are about what organizations aspire to be or to do. They are future oriented declarations of broad, long-term objectives, of a “raison d’être”. Based on this belief, the faculty, staff, students, and other stakeholders of the School of Management at California Lutheran University have developed the following vision:

Inspiring change, one student at a time.

Our vision acknowledges that education is a transformative process that works at different levels - the individual, organizations, communities, and society. It reflects our commitment to focus on each individual's unique needs and distinctive potential. Whether through the formation of a mindset or via the acquisition of actionable new knowledge, skills, and abilities, we inspire all to imagine beyond the status quo, to reach outside the paradigm of what exists, and to seek, achieve and facilitate change on all levels and in many contexts. Whatever we do is being measured against this vision. 

Vision and MissionOur mission statement is directly derived from our vision. It describes what we do today in the pursuit of tomorrow’s vision:

The mission of the School of Management is to prepare students for success with integrity in their professional and personal lives through scholarship, diverse learning experiences, and community engagement in a global context.

Our values guide us in our daily activities. The School of Management honors the university’s Lutheran identity of being Rooted and Open and in pursuit of our vision and mission, we conduct ourselves through these Values:

  • ROOTED AND OPEN: We honor our Lutheran identity and are actively committed to expanding the boundaries of what we know.
  • DIVERSITY: We embrace and advocate for diversity in backgrounds, identities and viewpoints.
  • COMMUNITY: We live in a connected world in which our actions affect others. We are quick to help our neighbors, expecting nothing in return, acknowledging that we are stronger together.
  • CURIOSITY: We don’t accept the status quo, using critical thinking to understand the way the world works, and innovation to change it for the better.
  • INTEGRITY: We act truthfully, honorably and authentically even when no one is looking.
  • ACHIEVING WITH PURPOSE: We focus on the needs of our stakeholders in setting and accomplishing goals.

These statements guide the School of Management on its path. They determine our strategy as much as they influence our day-to-day activities as an organization and as individuals – each one of us.

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